How to Write a Killer Explainer Video Script?

An explainer video has the power to tell a convincing story about your business in 60-90 seconds.

But before you even think about the cutesy illustration and animation, you need to pour everything you have into developing a killer video script. A well-written, engaging script is the foundation for a successful explainer video. Without the right foundation, the rest of the creation process is in vain.

So what can you do to make sure your video is a killer and not merely a nap inducer? It starts with proper preparation – knowing your audience, your message and your call-to-action is essential. Beyond that, here are some tips to help you with script writing.

About Ali Liaquat

Ali is an award winning growth hacker and digital marketer. He has been featured by various news media outlets, including Harvard Business Review, Forbes, Social Times, Crunch Base, MarketingProfs, Inc Magazine, and few others. Received Innovation & Excellence Award in 2015 from Corporate LiveWire, UK.

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